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Filter loop

Filtrų Pasaulis is an international supplier of filters and related solutions, aiming to modernize its digital presence.
The company specializes in industrial, commercial, and residential filters, serving both business and individual clients, and seeks to strengthen its brand through a smooth and engaging e-commerce experience.
Our Services
Design
Ecommerce
Filtrai ir rekuperatoriai
Programming
UI/UX
WordPress
DataJune 2025
ClientFiltrų pasaulis
IndustryFilters & Air Handling Units
Project duration12 months
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Project Objectives

Filtrų Pasaulis approached us to update their outdated e-commerce platform and develop a modern, functional website that meets contemporary user expectations. The main objectives were to improve user experience, refresh the site design, optimize catalog navigation, and integrate effective search and filtering functionalities.
Additionally, it was important to ensure a convenient ordering process for both B2B and B2C clients and to enhance the site’s visibility in organic search through SEO optimizations.

Our Solutions

We created a modern and visually appealing design that reinforces Filtrų Pasaulis’ professional image, and designed a clear site structure with effective product filters, categories, and fast search functionality, allowing users to easily find the products they need.
The website was also optimized for mobile devices, ensuring fast loading and responsive adaptation to various screen sizes. SEO improvements were implemented, including user-friendly URLs, meta tags, structured content, and speed optimizations to boost visibility in search engines.

Implementation

The project was implemented on the WordPress + WooCommerce platform, with integrated inventory management and delivery modules, along with multilingual support. The design aligned with Filtrų Pasaulis’ visual identity and user behavior patterns.
The entire site structure was rebuilt from scratch, applying modern UX/UI principles.

Results

User experience and navigation improved significantly, leading to higher engagement—users spent more time on the site and bounce rates decreased. This facilitated more efficient user flow and clearer content comprehension.
Communication with business partners was enhanced, and the successful launch with well-established SEO solutions resulted in increased organic traffic and growing conversions.